Simple, Powerful Landing Pages

May 16, 2017

Requiring little time to set up, DevHub provides a streamlined approach to building and managing landing pages from a single platform. Managers can track 10s to 1000s of campaigns across unique URLS and quickly update content. At a glance -  Centralized control of landing pages on a single platform Take advantage of integrated A/B testing so you can have more data to work with Make the most of DevHub’s robust analytics to track activity ...

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SSL and Reverse Proxy Go Hand in Hand

May 12, 2017

What is SSL? (Secure Sockets Layer) is the standard security technology for establishing an encrypted link between a web server and a browser. This link ensures that all data passed between the web server and browsers remain private and integral. What is Reverse Proxy? creates a mirror image copy of the advertiser’s website with all of the content the same, except phone numbers can be replaced with call tracking and the ability to add ...

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The Definitive Guide to Reverse Proxy

May 12, 2017

Summary We have extensively covered the use cases, deployments and common questions about reverse proxy for performance marketing. This post will serve as the anchor positioning for how Reverse proxy works and to deploy. Product managers can use this post in their analysis of reverse proxy. Overview What is Reverse Proxy? Google Compliance for Expanded Text Ads Proxy Technology for Performance Marketing Agency Uses of Reverse Proxy Common Ways Leads are Lost with Reverse Proxy ...

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Marketing Technology Landscape by Scott Brinker RELEASED

May 10, 2017

On May 10, 2017 Scott Brinker @ChiefMartec released the 6th version of Marketing Technology Landscape entitled "Martech 5000" For more on Marketing Technology Landscape or to download larger version click here. 

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DevHub is the Global Leader for Reverse Proxy

May 10, 2017

Reverse Proxy is the tool performance marketing agencies need — in order to keep up with the changing mobile web. Simply put — Reverse Proxy creates a mirror image copy of the advertiser’s website with all of the content the same, except phone numbers can be replaced with call tracking and the ability to add embedded analytics is a lot easier. DevHub’s proxy technology can read a current site/ landing page’s content and can ...

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Building an Effective and Enduring Performance Marketing Strategy

May 9, 2017

Taking brands-to-local is more important than ever as most consumers transact with brands via a local retailer. Think about the last time you replaced a refrigerator, bought a mattress or rolled off a dealership lot. Chances are you had options of many brands all aggregated through the local retailer whether Costco, an appliance shop or auto mall. Let’s not forget that most of our initial experience begins from a mobile device while greater research ...

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MarTech Conference San Francisco

May 8, 2017

If you are involved in MarTech - you know this infographic (created by Scott Brinker @chiefmartech) At DevHub - we pay close attention to the growing marketing technology landscape. Mr. Brinker’s thoughtful analysis and collaboration with the space makes this a great opportunity to connect with peers and share insights. 

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Leverage Existing Assets to Create Web Experience

May 6, 2017

DevHub’s Reverse Proxy Technology - learn more.

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Reverse Proxy - Google Approved

May 4, 2017

DevHub has always been mindful of the 500 lb gorilla - Google. We never wanted to build a technology company that was scared of what Google would do next. We took the same approach with our Reverse Proxy technology.  DevHub's Reverse Proxy Technology allows for Performance Marketing Campaigns at Scale.  Performance Marketing agencies have the opportunity to help their text ads work harder. At DevHub we are ahead of the curve, having already built in ...

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Reverse Proxy for Performance Marketing Part 2 of 2

May 3, 2017

DevHub's Reverse Proxy solution is dynamic and supports all Bing and Google Expanded Text Ad requirements. An important feature which minimizes downtime is our proxy technology's use of robust caching - from images to page content - ensuring the site is always being served - and campaign dollars are being measured. One way to leverage DevHub's Reverse Proxy technology is through our APIs which allow for: Account provisioning Deploying SSL at Scale Analytics Reporting Adding ...

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