Summary We have extensively covered the use cases, deployments and common questions about reverse proxy for performance marketing. This post will serve as the anchor positioning for how Reverse proxy works and to deploy. Product managers can use this post in their analysis of reverse proxy. Overview What is Reverse Proxy? Google Compliance for Expanded Text Ads Proxy Technology for Performance Marketing Agency Uses of Reverse Proxy Common Ways Leads are Lost with Reverse Proxy ...
Marketing Technology Landscape by Scott Brinker RELEASED
May 10, 2017 
On May 10, 2017 Scott Brinker @ChiefMartec released the 6th version of Marketing Technology Landscape entitled "Martech 5000" For more on Marketing Technology Landscape or to download larger version click here.
DevHub is the Global Leader for Reverse Proxy
May 10, 2017Reverse Proxy is the tool performance marketing agencies need — in order to keep up with the changing mobile web. Simply put — Reverse Proxy creates a mirror image copy of the advertiser’s website with all of the content the same, except phone numbers can be replaced with call tracking and the ability to add embedded analytics is a lot easier. DevHub’s proxy technology can read a current site/ landing page’s content and can ...
Building an Effective and Enduring Performance Marketing Strategy
May 9, 2017Taking brands-to-local is more important than ever as most consumers transact with brands via a local retailer. Think about the last time you replaced a refrigerator, bought a mattress or rolled off a dealership lot. Chances are you had options of many brands all aggregated through the local retailer whether Costco, an appliance shop or auto mall. Let’s not forget that most of our initial experience begins from a mobile device while greater research ...
MarTech Conference San Francisco
May 8, 2017 
If you are involved in MarTech - you know this infographic (created by Scott Brinker @chiefmartech) At DevHub - we pay close attention to the growing marketing technology landscape. Mr. Brinker’s thoughtful analysis and collaboration with the space makes this a great opportunity to connect with peers and share insights.
Leverage Existing Assets to Create Web Experience
May 6, 2017DevHub’s Reverse Proxy Technology - learn more.
Reverse Proxy - Google Approved
May 4, 2017DevHub has always been mindful of the 500 lb gorilla - Google. We never wanted to build a technology company that was scared of what Google would do next. We took the same approach with our Reverse Proxy technology. DevHub's Reverse Proxy Technology allows for Performance Marketing Campaigns at Scale. Performance Marketing agencies have the opportunity to help their text ads work harder. At DevHub we are ahead of the curve, having already built in ...
Reverse Proxy for Performance Marketing Part 2 of 2
May 3, 2017DevHub's Reverse Proxy solution is dynamic and supports all Bing and Google Expanded Text Ad requirements. An important feature which minimizes downtime is our proxy technology's use of robust caching - from images to page content - ensuring the site is always being served - and campaign dollars are being measured. One way to leverage DevHub's Reverse Proxy technology is through our APIs which allow for: Account provisioning Deploying SSL at Scale Analytics Reporting Adding ...
3 Unique DevHub Uses for Performance Marketing
May 1, 2017DevHub has an arsenal of tools that lets us deploy with a performance marketing agency much more rapidly than conventional CMS providers. Whether supporting mobile responsive sites, e-commerce sites, location dependent or vertically specific sites and landing pages DevHub has the experience and team to make things happen quickly - without taxing your IT resources. There are three unique tools that help DevHub tackle challenges agencies face when launching campaigns that need to convert on a ...
Weekend Update - GeekWire 200 April
April 29, 2017DevHub makes GeekWire 200 for the month of April 2017.