Q/A - Corporate + Franchise model (Push/ Pull)

March 28, 2017

In a new series called Push/ Pull of Franchise/ Franchisee we answer the most popular questions from brand managers. Q: When does a platform migration make sense for your Franchise brand? – A: We see more franchises convert to DevHub at about 5 locations. From corporate wanting more control over brand standards to Franchisees wanting flexibility of updating their own local franchisee website Q: How Important Are Store Locators? A: Very! However there should be almost ...

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January and February Highlights, Review

March 27, 2017

Here are the highlights from January / February 2017:   Feb 28, 2017    devhub.com - Web Standards DevHub Has Solved For Feb 25, 2017    devhub.com - Weekend Update: GeekWire 200 Feb 24, 2017    prleap.com - DevHub And The Business of Websites Feb 17, 2017    devhub.com - Managing Web Standards - completed with DevHub Feb 15, 2017    devhub.com - Brand Compliance at Scale - Landing Pages Feb 13, 2017    devhub.com - The Future of Web Experience Is a Platform You ...

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Continuous Improvement to Proxy technology

March 24, 2017

If you are looking up proxy technology, either A) your company’s legacy platform just gave out or is about to or B) you realized there is no way to re-create or efficiently re-tool in the amount of time needed to have a viable solution. In either case, DevHub has consistently updated our proxy technology for internal use and for customers of the platform. Here is a brief rundown of all we’ve done so ...

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Update on Google AMP

March 23, 2017

Google AMP (Accelerated Mobile Pages) has been covered by us.  There are several reports that keeping up the the AMP standard has increased traffic to AMP specific pages/ sites. Is AMP necessary for a franchise organization? Or is it primarily for news organizations/ content heavy site? So far only two franchises that we power have asked DevHub to provide AMP powered pages for their organization - both happen to be service based franchises (disaster recovery/ plumbing ...

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The Modern Marketer's Workshop

March 22, 2017

We recently received word about an action packed workshop ... The upcoming ABM workshop : From Strategy to Action and Results! Is worth checking out. They are going to pack three days of content into a live, interactive workshop complete with practical tool, templates, best practices and more. From the invite: According to Sirius Decisions, more than 90 percent of B2B marketers acknowledge that account-based marketing is important. But what does that really mean? And how are ...

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Changelogs for past 30 Days

March 22, 2017

Late January 2017 New Full Proxy overhaul Facebook Page App for FB landing pages JSON schema tags Adobe analytics adaptor Improvements Auto module updates Added linking to carousel module and master theme carousel Default preview suffix is no longer hard-coded. It is now loaded from settings.DEFAULT_PREVIEW_SUFFIX Site detail and oauth query optimizations Added social URL macros Auto disabling domain aliases when Sites are disabled Added master theme controls for coupon background color Added blog ...

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DevHub helps companies keep up with latest web standards

March 21, 2017

PRESS RELEASE ADA compliant websites are becoming the latest web standard brands and their web platforms are needing to keep up with. Managing one website to meet the standards is fairly easy assuming you can get a hold of your web developer and make the necessary changes. But if you are managing 100s if not 1000s how would you comply? Under the nondiscrimination requirements of Title III of ADA - any business that is not a ...

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Two Opportunities for Web Experience

March 20, 2017

1) Co-op Marketing 2) Franchise Organizations Both leverage a multi-channel digital marketing strategy. Businesses within this sector are performance-driven, so conversion accountability is critical to securing budgets. The mid-tier segment of this market has a unique set of demands – such as high site volumes, limited IT resources, limited budgets, and short execution cycles - to which DevHub is better suited to answer than the alternative CMS systems.

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Strengths of DevHub Platform

March 17, 2017

A core strength of DevHub is its segment expertise. As companies continue to develop multi-channel marketing initiatives, the demand to service a high volume of affiliated sites will continue to grow. They will face challenges with maintaining those sites in a cost-effective fashion without the single-source publishing and administrative capacity of a service such as DevHub. The total cost of ownership for DevHub when addressing this specific challenge is likely to be a fraction of ...

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ADA compliant websites - Part 2

March 16, 2017

 As we continue to hear more about ADA compliant websites - we are constantly sharing the latest with our clients. Of all the the sites we have found and conversations we have had - the best source of a balanced viewpoint is via the AmericanBar.org. Here is a quick summary - for more visit: The Internet and Title III of the ADA. You represent a business that is entirely based on the Internet, though it does have ...

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