Taking brands-to-local is more important than ever as most consumers transact with brands via a local retailer. Think about the last time you replaced a refrigerator, bought a mattress or rolled off a dealership lot. Chances are you had options of many brands all aggregated through the local retailer whether Costco, an appliance shop or auto mall. Let’s not forget that most of our initial experience begins from a mobile device while greater research ...

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If you are involved in MarTech - you know this infographic (created by Scott Brinker @chiefmartech) At DevHub - we pay close attention to the growing marketing technology landscape. Mr. Brinker’s thoughtful analysis and collaboration with the space makes this a great opportunity to connect with peers and share insights. 

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DevHub’s Reverse Proxy Technology - learn more.

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DevHub has always been mindful of the 500 lb gorilla - Google. We never wanted to build a technology company that was scared of what Google would do next. We took the same approach with our Reverse Proxy technology.  DevHub's Reverse Proxy Technology allows for Performance Marketing Campaigns at Scale.  Performance Marketing agencies have the opportunity to help their text ads work harder. At DevHub we are ahead of the curve, having already built in ...

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DevHub's Reverse Proxy solution is dynamic and supports all Bing and Google Expanded Text Ad requirements. An important feature which minimizes downtime is our proxy technology's use of robust caching - from images to page content - ensuring the site is always being served - and campaign dollars are being measured. One way to leverage DevHub's Reverse Proxy technology is through our APIs which allow for: Account provisioning Deploying SSL at Scale Analytics Reporting Adding ...

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DevHub has an arsenal of tools that lets us deploy with a performance marketing agency much more rapidly than conventional CMS providers. Whether supporting mobile responsive sites, e-commerce sites, location dependent or vertically specific sites and landing pages DevHub has the experience and team to make things happen quickly - without taxing your IT resources. There are three unique tools that help DevHub tackle challenges agencies face when launching campaigns that need to convert on a ...

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In 5 yrs, digital assistants will be used by the masses - TeamOzlo  Trust on desktop = content, depth, look, illustrations. Trust on mobile = speed, meet expectations, give the next step -  Desktop users want to know, mobile users want to buy - CEO, QuoteWizard Measuring by engagement is the most important to understand if you're improving fanaticism - Rival IQ In 30 minutes, two people can send over 800 nonverbal signals...what you do is powerful! - Renee Metty ...

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As Google makes adjustments to their search indexes and mobile continues to influence the consumer decision making process - we understand what it means to scale web experience across any device. DevHub works for Product Managers everyday to help execute on their product road map - easily/ safely.  Firstly, 3 Weeks of Google Updates... Mobile continues to dominate search - so far Google rolled out new standards for Expanded Text Ads (ETA), updates to Accelerated Mobile Pages (AMP ...

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Below is a checklist of standard SEO deployments recommended to our customers --  Development: Redirects -          Redirect from non www to www version of website -          Redirects from any old URL’s that are no longer being used to the new URL for that page -          Only use 301 redirects (not 302 or others) -          URL’s ideally would be kept the same. For creating new URL’s: simple, include keywords, and use only hyphens (not underscores) Blog -          Site should ...

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